Intelligent brand identities. More impact.
Imagine your brand & products with a strong personality, more impact and better results across all your touchpoints.
We objectify, optimise and accelerate any brand and product design or innovation process for brand owners and agencies. Our patented iVisual framework combines colour science, design semantics and predictive intelligence to anticipate how consumers will perceive a design and make decisions in the first three to five seconds. Better results and increased conversion of all your online and offline communication is our promise.
PACKAGING

Intelligent packaging design & human centric innovation
WEB & APPS

Websites and apps with better conversion & results
ADVERTISING

Advertisement efficiency & message hierarchy booster
SPACES

Retail spaces & point of sale leveraging the brand essence
95% of all consumer decisions are unconscious.
Colour is the key driver in 85% of all consumer choices.

Patented colour science

Design semantics

Predictive intelligence

Behavioral insights
Find out how we apply our 4 steps approach to boost the impact of your brand!


We got your pack!
Your one-stop-shop packaging partner for innovation, design & pre-press in Europe. Powered by the expertise and co-creation of 4 industry innovators.- Packaging research driven by consumer insights, context and behavioural economics.
- Intelligent packaging design based on predictive colour & design semantics intelligence.
- +40 years of international prepress production, packaging artwork & printing expertise.
- Best-in-class artwork project management and digital brand assets software.

Innovation through actionable insights
One Inch Whale and iVisual joined forces to redefine human centric, insights-based brand & product innovation and design.- Augmented qualitative & quantitative research based on the iVisual Framework to understand & define the key identifying brand assets.
- A consumer-focussed, design & insights driven approach that includes context and behavioural economics in the final brand & product identity.
- Smart sprints & ideation workshops to enable co-creation and validation in one integrated brand & product design process.
- Powered by the patented iVisual Framework combining colour science, design semantics, predictive intelligence & behavioural insights.


Smarter sustainable choices.
Great consumer experiences. Every time.
Our ambassadors
Colour & design semantics define the identity, personality and impact of all brands and products around the world. This is why we love working for very diverse industries and boost the results of (inter)national brands and product ranges.
Faces And Glasses
Advertising
Rivella
Product Packaging
Bebat
Branding